Meet Trish

For over 50 years, I’ve had one mission: to teach the power of beauty confidence. When I launched my namesake brand in 1975, I set out to reinvent how people experienced beauty—beginning with a professional makeup brush collection at time when they were not readily available. Each luxurious brush in the collection was thoughtfully designed for balance, precision, and ease, putting the power of effortless makeup application in your hands.

Together with my husband, Dr. Ronald Sherman, we opened one of the first medi-spas in the United States and developed a simple, effective skincare collection designed for minimal steps and maximum results. I’ve always believed that beautiful makeup begins with healthy, radiant skin, and that belief continues to guide everything we create: skincare that protects and repairs, and makeup that enhances and empowers.

Our makeup collection is designed for effortless application. Each formula and shade is crafted for complexion perfection, from luminous, skin-like foundations to enhancers that sculpt, lift, and brighten. Guided by our philosophy of simplicity and confidence, every product is intuitive to apply and easy to love—empowering you to achieve professional results in minutes.

I introduced the concept of Makeup Wardrobing® and created our patented Makeup Planner®—a revolutionary system that organizes your beauty wardrobe in one portable vanity, refillable and personalized to your lifestyle.


Whatever your makeup style, my goal is to help you create a routine that fits your life. Each curated collection is designed to make beauty effortless and to turn your everyday mirror time into a moment of confidence.